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150+ barbers are getting results inside the School of Barbering.

THE4THKEN

Kenneth Carruth IV

📍 Philadelphia, Pennsylvania

Founder of

I started paying people to cut their hair for $5 at just 11 years old in my basement. Most kids my age were playing outside — I was already building something.

I grew up cutting hair in Kensington, Philadelphia — one of the hardest neighborhoods in the country. If you know, you know. I learned early that where you start doesn't determine where you finish. I was building a real clientele in a rough area and proving that you can scale anywhere, no matter your environment.

By 18 I already owned my own shop and was managing other barbers. I grew my Instagram to 100K+, built my YouTube channel, and launched my own product line — For Hair. I did most of this before most people finish high school.

I was burnt out at times, unsure what came next. Then I learned how to scale. I built my brand, raised my prices, and started charging premium — all while still in the same city. Then I expanded. Started from scratch in new markets. And did it again.

Now I land consistent brand deals and help other barbers do what I did — turn their skills into a real business, a real brand, and real income, reaching six figures and beyond.

If you're serious about leveling up, don't procrastinate like most barbers. Choose an option below and let's get to work.